Thank you for taking the time to come and explore. I am a travel and features writer and a blogger. Here you will find out about: what I write and who I write for My Work; an account of my exploits when I lived in the Middle East View From A Broad: The Blog; my novel She, Herself & I for which I’m currently seeking representation; and a bit about a life changing event that happened to me a few years ago Where Did My Life Go? I’d love to hear from you so please drop me a line and let me know if you like what you read.

The formal bit about me…

A highly experienced, well-regarded international editor and features writer, I focus on travel, culture, wellbeing, mental health, family, parenting and exploring the people behind a story. A key aspect of my work is attention to detail, strong research, and a collaborative approach.

I am currently a freelance contributor to Waitrose Weekend; the author of  View From A Broad: The Blog about my life as an expat in the Middle East;  and having completed my first novel She, Herself & I, am in the process of submitting it to agents for representation.  

Previously, I was Deputy Editor for Good Housekeeping Middle East; freelanced for Grazia; was Sub Editor for a series of arts and culture magazines in Bahrain and Dubai; was Editor of Destination Dubai, a biannual lifestyle guidebook designed for the luxury leisure market;  wrote The Soul of Dubai – a guidebook focusing on culture, food and history for Dubai Culture and Arts Authority; co-wrote The Unofficial Guide Dubai for Frommers and Cartoville Dubai for Gallimard Loisirs. I have also been a copywriter for clients such as Blackberry, Cadillac, Mercedes Benz, Panasonic, Persil and Samsung. Here is a selection of my work.

I have run Creative Writing courses for services users at Mind and am also an experienced HR professional.  At Mind in Mid Herts (a regional branch of Mind) I project-led the Mind Quality Mark assessment (successfully gaining the award), wrote governance policies and was responsible for recruitment and welfare of staff.

I am available for freelance writing and editing work and can be contacted at daniellesimpson27@gmail.com to discuss your requirements. You can also find me over on my Facebook page View From A Broad.

And in other words…

Originally from London, I backpacked for a year round India before studying French and Spanish at university. I  worked for PGL chaperoning groups of 16-18 year olds to France on adventure holidays, but a proficiency in whitewater kayaking didn’t earn me enough to live on so I headed back to London to work variously as a management trainer, with the homeless community and as a French teacher.

I returned to college to study Art & Design, was told I’d be suited to curating, and somehow ended up in the conservation department of the National Museum of Bahrain in 2006, where I restored 5000 year old pots. After a respectable amount of time I escaped onto archaeological digs for a year before finding work on a glossy magazine as a features writer.

I moved to Dubai in 2009 and after freelancing for Grazia and a stint at Good Housekeeping Magazine as deputy editor, decided to write my first novel – She, Herself & I about a young woman with Dissociative Identity Disorder. Upon completion I co-wrote The Unofficial Guide: Dubai for Frommers and contributed to a new travel guide for Gallimard Loisirs. I then worked as a features writer and sub editor for Brownbook Magazine which addresses urban issues, the arts and culture in the Middle East. I was editor of a biannual guidebook called Destination Dubai and then in 2013 came back to London for a year of breast cancer treatment. After subbing for Alef Magazine, which focuses on cultural topics  indigenous to the Gulf region, a desire to ‘give back’ saw me running Creative Writing courses for service users, then moving into an HR role at mental health charity Mind. 

I have recently returned full time to writing, freelancing for Waitrose Weekend, currently submitting for representation She, Herself & I and penning View From A Broad: The Blog – the alternative side to life as an expat. This is some of my work.

I have a passion for a good story, dark humour and what makes people tick. I am naturally inquisitive and am particularly interested in psychology, travel, mental health issues, and relationships: all themes I bring to my novel and my blog.

Drop me a line – I’d love to hear from you.


2 thoughts on “About

  1. Hi, Danielle, read your latest article with admiration, a real page turner if screens had pages to turn. If you give me your e-mail address i will send you some drawings. It might be possible to do it via f/b and blogs but only to someone with a more techy brain than me. I want to send you my Alphabet of Adverbs – in about 30 daily parts. Warning! I draw constantly, often at night and any friend who shows even a flicker of interest gets bombarded with my visual thoughts. xxMadeline
    oh, re: “not techy” I think I’ve written this on the wrong page… proves my point, I supp

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